If you’ve been business blogging for a while, have you ever completed a website audit? I created a content marketing audit template because I knew if I was ever going to invest time into building these assets (ie blog posts) on my site, then I better make sure the return is worth the effort and not […]
The Subscriber Project: Grow your email subscriber list
There’s a heap of different “challenges” out there you start doing. Problem is, all too often we don’t finish them. Instead of creating a challenge, I wanted to set myself a project I could focus on and then share the results in the hope it might help you. It’s called The Subscriber Project – grow […]
How destiny science can impact your next book or project
Are you looking to release a book or project? I interview Gagan Sarkaria on how destiny science can impact your next book or project. Maybe you’re unsure if you have a book inside you. Or you may have started but have become stuck and unable to move forward with your book. Gagan explains how destiny […]
Business blog post ideas to use in your content marketing plan
When it comes to writing content, my content calendar ideas folder in Asana is running off the page. But for some, coming up with business blog post ideas can be really challenging. As you’ve heard me say before, it’s not enough to just throw any piece of content out there. You need content with intent […]
How to use storytelling in content marketing
Have you wondered how to get started using storytelling in content marketing? Starting out as a mum blogger in 2009 to fulfil my need to keep writing while on maternity leave from journalism, I quickly reached a point where I attracted the attention of brands. They started reaching out, asking me to write blog posts […]
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