For some people, how to increase traffic to your blog for free can be overwhelming. Where do you start? I completely resonate right now. Our Saturday was spent looking through houses as we embark on the journey to buy a new home. It’s been a while since we’ve done the house hunt thing and I […]
Writing a newsletter for your business using the art of storytelling
Whether you’re already writing a newsletter for your business, you’re planning to or you wish you could be remotely regular with it, a key element worth understanding is the storytelling. The girls and I went to the library the other day, as we usually do. I’m an avid book reader and love pouring over as […]
5 email marketing sales funnel stories for business
One of my clients was nearing the end of her contract with me. She messaged and said: “I’ve enjoyed reading your emails and blogs. Well done. It also gained you another month of work, because I want your help with mine!” These are the comments that just make your day, knowing my email marketing sales […]
Fix Your Funnel: 7 Sales Funnel Mistakes and How to Fix Them
We recently took a trip to Point Perpendicular, which delivered more than one pointy moment during that day. It wasn’t the tired kids or the food we’d promised our girls when we arrived that didn’t exist due to no cafes. No, you see the pointiest of moments happened two hours after finding a nearby cafe […]
Your 12 Month Marketing Plan Template – and Example
January is the time of year when many of my long-term clients request a session on planning a 12 month marketing plan so we can clearly see where we’re going for the year ahead. I’ve completed so many lately I thought it was worth compiling some of the top questions that stem from those sessions […]
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