One of the key reasons people start blogging is to develop relationships, whether personal or business. So far you’ve spent time pulling your blog together and writing content. However, your blog is probably full of tumbleweeds rather than readers, which is why you need a content marketing strategy. The old “build it and they will […]
10. of #Blogfor30: How to use keywords in your blog posts
SEO? What’s that, you ask? I’m far from being an SEO expert. I don’t spent a lot of time on search engine optimisation, but I have seen the results of it. The reason you should care is so you rank higher than your competitors. For example, if I were moving from Melbourne, Victoria to Devonport, […]
9. of #Blogfor30: What to blog about
Now that you have your blog functioning, what should you blog about? The possibilities are endless. Let’s focus on your business blog. You can blog about: Solving a reader or customer’s problem Tutorials and how-tos Customer success story or case study A Resource List. You can see my three resource lists in my sidebar – […]
8. of #Blogfor30: How to start blogging
Well, this one’s fairly basic – especially after the last two. This is the one you’ve been waiting for. How do you start blogging – or creating posts on a blog? Easy! Step 1: Click the Posts and Add New button in in your WordPress Dashboard. Step 2: Add a title and start typing up […]
The Making of An Entrepreneur: MumsDelivery
MumsDelivery marketing manager Lorraine Salvi was determined to find a way to stay at home with her child, but still contribute to the family finances. With a marketing background, she identified a market opportunity with time-poor mums and set about developing MumsDelivery. Here’s her story… What were you doing when you decided to create your […]
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