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Online Marketing Consultant

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The Making of An Entrepreneur: Kids Exercise

March 30, 2012 By Kellie O'Brien 3 Comments

Kids Exercise logo

Moving from the UK to Australia and witnessing the health benefits that had on her own children was the catalyst for Sue Cutbill starting Kids Exercise – a business promoting, encouraging and shaping good health for children. Sue is the second in The Making of An Entrepreneur series. Here’s her story… What were you doing […]

Filed Under: Interviews Tagged With: The Making of An Entrepreneur

The Making of An Entrepreneur: Button Baby

March 23, 2012 By Kellie O'Brien 6 Comments

Button Baby logo

The inbox has been overflowing with submissions for The Making of An Entrepreneur series and I can’t tell you how much I’ve learnt from reading them. First is the lovely Andrea Egan from Button Baby who I’ve got to know quite well over the past month or so. Button Baby offers beautiful baby and toddler […]

Filed Under: Interviews Tagged With: blogger outreach, publicity, The Making of An Entrepreneur

Would you like to be featured in The Making of an Entrepreneur series?

March 20, 2012 By Kellie O'Brien 12 Comments

The Making of an Entrepreneur

Through Mum PR, I’ve had the opportunity to work with the most inspiring women entrepreneurs and learn from them. Rather than keeping them all to myself, I thought I’d start The Making of An Entrepreneur series to help inspire others in business or aspiring to those just starting out. If you would love to be […]

Filed Under: Interviews Tagged With: The Making of An Entrepreneur

Five PR lessons to learn from The Wiggles

January 20, 2012 By Kellie O'Brien 28 Comments

Wiggles interview about Sam Moran

WHETHER The Wiggles’ decision to bring back original Yellow Wiggle Greg Page to replace frontman of five years Sam Moran is right or not is not for me to judge. However, the way the ending of Sam’s contract and reintroduction of Greg has been dealt with raises a lot of questions from a public relations […]

Filed Under: Interviews Tagged With: interview skills, publicity

Preparing for a media interview the right way

October 9, 2011 By Kellie O'Brien Leave a Comment

preparing for media interview the right way

It’s one thing to put together that stellar press release and pitch it to the media, but what about surviving the media interview? In the post I tackle preparing for a media interview, which involves: Know your message What is the message you need to get across to the media? Work on having one key […]

Filed Under: Interviews Tagged With: media interview, publicity

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