One of the most anxious and stressful things we can do as business owners is an online product launch. I’ve lost count of how many launches I’ve done for myself and for clients over the years. However, one thing I know is that it doesn’t matter how big or small the campaign, the least stressful […]
9 reasons why your last product launch failed to meet expectations
It can strike fear into the bravest of entrepreneurial hearts – launching your baby, the product or program that sprung from a tiny flicker of an idea in your mind to something you are about to launch into the world to help transform lives. And then you take the leap of faith… and launch it. […]
Product launch strategies for your next big thing
When you look around at other people’s product launch strategies, what do you see? I tend to see a lot of 3 and 4-part video series for their online products and programs. Which can most certainly work well. But if I’ve learnt anything about YOU, it’s that you often don’t have time to sit and watch 4x […]