Kellie O'Brien Media

Online Marketing Consultant

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The Online Marketing Mastermind Group For Entrepreneurs

online mastermind group

Ready For A More Consistent, Predictable Flow Of Aligned Clients?

Let me ask you: When it comes to your online marketing, do you feel like you're chained to a hamster wheel? You're completely overwhelmed by the task, burnt out from the never ending hustle but never truly leaving the rut you're stuck in.

Or maybe you've reached a point where there's so much “noise” in your industry, there’s no point marketing anymore.

And who’s going to notice you anyway, right?

I completely get that you’ve already tried a long list of strategies and found yourself either falling short with them or burning out.

You know, it’s not really your fault. There’s a lot of information out there and it can be confusing.

Which is why my approach is to look at timeless, evergreen strategies and accountable support that will not only give you immediate clients and cashflow BUT build a legacy business that repays you and your family long into the future.

I really care about getting as many female entrepreneurs with service and coaching-based businesses using storytelling, strategies and systems to create a business they truly love, that doesn't impact their health negatively or pull them away from precious time with their family.

If this all sounds familiar, it's time to step into a better way to build your brand that takes...

a holistic view of your business, more soulful approach to selling and surrounds you with the right support network for success.

If you're after...

mastermind connection
mastermind accountability
conscious business

then I welcome you to

 The Online Marketing Mastermind

This 6-month group mastermind program is for female service-based entrepreneurs and coaches who are ready to strip away the overwhelm of product launches, online marketing and social media.

It packages

  • targeted training in marketing and mindset to provide clarity, focus and action on what you most need to do to grow your business,
  • accountability through a beautiful support network of 3-4 like-minded women who have your back and will ensure you stay focused, motivated and implementing to achieve your business goals and
  • a deep level of support and access to share your goals, wins and challenges so collectively we can help you move forward with ease.

as you

build a soulful system that generates a consistent, predictable flow of clients and cashflow.

But it’s not just about building your audience, growing your email list and increasing sales (although RESULTS is a big part of it). It’s also about shutting the lid on the laptop at 3pm school pick up and not opening it again until the morning, spending an entire Friday indulging in a personal development book and contributing to the family finances in a meaningful way.

If you want to ensure you're

  • using the right marketing strategies for YOUR business,
  • you're doing it consistently without overwhelm and
  • you're attracting the most aligned people to nurture and then convert,

then I invite you to join us in The Online Marketing Mastermind.

Due to the intimate nature of this virtual mastermind group, being focused on just 3-4 carefully selected women, places fill quickly.

The February 2024 Experience is NOW open for applications.

To discover if you could be a fit for the next mastermind, please click the button to schedule a time for us to chat about building more effective online marketing systems in your business through the support of one-to-one coaching and a mastermind experience.

YES! Let's Chat

Here's What Nicole Had To Say...

Nicole Avery
I came to Kellie because I really needed to work on sales funnels and Facebook ads. I've been able to set up a sales funnel that works. It brings people in who are looking to get organised with the kids at home through my free download and leads them to my ecourses. There is now an intentional flow in the story telling I use in the emails, from the sign up process to offering the ecourses. Expand

I liked the practical elements of the mastermind - being shown how to set up Facebook ads, Google goals, reporting metrics etc and having templates to use for copywriting and other parts of the sales process.

I also liked the accountability the group provided. Having to write out our key tasks for the week and reporting back on them really helped keep me on track.

I loved being able to share my copy for newsletters and ads and receive feedback so I could improve them. I made changes that I know were instrumental in creating sales.

I would highly recommend The Online Marketing Mastermind to other women small business owners who are looking to streamline and focus the marketing activities of their business. Working online you need to be able to have a sales funnel set up to be able to showcase your skill and products to potential customers/clients.

Kellie has the ability to help you work out your ideal customer, what their objections are to buying your product and then helps you create copy that sells to them without being disingenuous. Kellie's plans and tips for newsletters are all about writing personally and with confidence, knowing you can solve their problems.

Nicole Avery
Planning With Kids

What exactly do I get?

This is more than just another mastermind and more than simply a coaching program. It's not a cookie cutter course and doesn't profess to make you six figures or a million dollar business.

This is an experience that will:

  • allow you to feel fully supported,
  • see you taking big action in your business,
  • building a successful business that's defined by what you determine success to be, and
  • finding the space to bravely be YOU in business.
12 mastermind calls
one to one coaching
mastery classes

Finally gain support and accountability from your 3-4 member group in this twice-monthly virtual experience, where your business and mindset steps into the safe spotlight for development. We'll focus on everything from product development, to messaging, marketing and sales, and the all-important mindset work.

Twice during the mastermind you'll experience a 1:1 strategy session with me to define your goals and set your strategy for the quarter ahead, plus deep dive on your metrics to allow us to set you up for the best success moving into the next phase within your business.

I'll reveal some of my trusted partners in business who will use their highly regarded expertise to help YOU take your brand to a new level during these exclusive business mastery classes, giving you the knowledge, skill and confidence needed to build the heart-centred, soulful brand you've long dreamed of having.

Get it done day
client pathway academy
software tools

There's nothing more powerful than taking action on your vision during these highly focused, deep dive co-working sessions where you walk away with a great sense of achievement.

Dive into the Client Pathway Library, brimming with training, resources and tools to enable you to master PR, online marketing and sales that you can pick and choose from to suit YOUR business needs.

If you've ever wanted to create quizzes, design beautiful landing pages or have better SEO but the software was out of reach, get access to some of my private developer tools for free or at a discount.

Experience a balance of mindset and marketing in the 

The Online Marketing Mastermind

The February 2024 Mastermind is now taking expressions of interest

YES! Apply Now

>> PLEASE NOTE: PLACES DO FILL UP QUICKLY <<

Steps To Get Started With The Mastermind Experience

apply mastermind

When you have that mix of excitement and nervousness, you know it's time to apply. This is the first step to allow us to learn a little more about you.

chat mastermind

Next is for you and I to jump on a call to see if we're a good fit - it's just as important that you feel I'm the right fit for you as much as you being a good fit for the group.

meet mastermind

The final step of preparation is to embrace the new library of content, your new members and this new step in your business.

Are You Ready To Create Marketing That Produces Consistent Results?

YES! Apply Now

Here's What Kyrstie and Leeza Had To Say...

Leeza Baric Author Mentor
I've followed Kellie's work for a long time (years!) and was seeking direction and guidance from a trusted source. The result was that my email list growth exceeded my goal, my first Facebook ad generated immediate income for my business and I have a clear 90-day marketing plan and way to approach that activity with clarity and purpose rather than in an ad hoc manner (which was my previous approach). Expand

I enjoy being in an intimate mastermind where I can be open about my business and improve it. I love the synergy of a mastermind group because people offer different solutions and I feel so supported.

On a business level, my newsletter list has tripled in size, my private Facebook group has grown 6 times from the original number. I have more regular discovery calls and I've been able to set my launch up - all with the help of Kellie and the mastermind group.

On a personal level, my confidence has grown. I have set boundaries for myself to make my business work for me. I feel even more enthusiastic to take my business to the next level.

After doing two masterminds and ongoing one on one support with Kellie, I can't imagine running my business without her.

She doesn't use a cookie-cutter approach and offers valuable knowledge, insight and support to help grow my business. She always attracts beautiful women to her mastermind who give graciously.

My business has blossomed but I'm also a more confident and happier person after working with Kellie and the mastermind group. Thank you.

Leeza Baric
Author and Mentor

Kyrstie Barcak
I've followed Kellie's work for a long time (years!) and was seeking direction and guidance from a trusted source. The result was that my email list growth exceeded my goal, my first Facebook ad generated immediate income for my business and I have a clear 90-day marketing plan and way to approach that activity with clarity and purpose rather than in an ad hoc manner (which was my previous approach). Expand

All this has created consistent, strong sales of my products.

I loved the process for creating a client pathway that adds value, including a relevant, targeted opt-in, refined email sequence and branded Challenge now set up to re-occur each season. I've gained a good understanding of storytelling, with examples to use and share.

When a TV appearance came up, I learnt how to promote it in a way that drove leads and work opportunities. Finally, I found the ability to bounce questions and ideas off Kellie and the other participants to be incredibly helpful to unblock the way forward for me. It's been incredible and I thank you for providing me with more clarity than I've had in a long time.

Kyrstie Barcak
A Fresh Legacy

Are You A Detail-Orientated Person Who Wants More Specifics on the mastermind?

OK, here are just some of what we'll tackle during our six months together:

  • Identify your money blocks and mind stories that hold you back and the mindset strategies to overcome them.
  • How to define an Ideal Client who you genuinely want to work with and who is attracted to what you do.
  • Gain clarity on your personal branding to attract that ideal client more effortlessly.
  • Create a visual map of your Business Eco System - a high level holistic plan - that shows where your products and services fit in your bigger vision and your ideal client's needs to create a complete customer journey.
  • Delve into product development to master the messaging, content, delivery and pricing of your paid offering so it sells itself.
  • Develop your Storytelling Map so you know what story needs to be told to attract, nurture or convert.
  • 90-Day Marketing Plan for audience build, visibility, engagement and leads in a consistent manner.
  • Training in the predictable and repeatable organic and paid social media techniques, strategies and systems to increase engagement and leads, while reducing time spent.
  • Smart content marketing and SEO strategies that attract a consistent flow of email subscribers and sales.
  • Map out and implement your soulful sales funnel - from irresistible opt-in to high-converting sales invitations.
  • Sales pages, landing pages and email sequences that use persuasive copywriting and storytelling to do the work for you.
  • Create a storybook full of business stories to use during any conversation to engage, nurture and invite people to work with you.
  • Inviting people to work with you through the art of service-centred sales conversions to increase the number of people who say "YES".
  • Tracking and testing the bottom, middle and top of your funnels for growth opportunities. This is where you really soar!

So, why should you listen to me?

Kellie O'Brien

I’m Kellie, a former journalist, now author, speaker and coach. My vision is to not only help female service-based business owners automate and scale through storytelling, strategy and systems, but provide an element of "insurance" in your business.

You see, not so long ago I was sitting in the hospital's emergency department wondering if my husband would still be with me by the end of the day.

He had extreme high blood pressure and, in a room full of 70-year-olds who looked like "death warmed up", it was my 42-year-old husband the doctors were most concerned wouldn't last the day.

That moment shifted my attention from a "to do" list writing newsletters and blog posts, to complete and utter focus on ensuring my husband lived.

I look back now and realise just how fortunate I was to have set up the systems I share with you in the mastermind so my business kept ticking along without me. I gained ecourse sales and had a new client book in a discovery call - all without me being present.

It doesn’t mean I’m 100% automating my business, but when life happens, my business isn’t going to fall over.

My income isn’t going to fluctuate.

And my sanity is saved.

So what about YOU?

How would you business fare under similar circumstances? Or have you experienced something in your life already that meant your business came to a halt?

Like the many women who have been part of the mastermind, I'd love to ensure you're generating a consistent, predictable flow of aligned clients too - regardless of what life throws at you.

Is This Mastermind Experience For You?

This Experience IS For You If:

  • You want to build an authentic, conscious and soulful business
  • You've been in your service-based business for 3-5 years and you're ready to leverage
  • You want to ensure you're coming from a place of giving and to provide results for clients
  • You want to create smarter systems in your business without any of the "ick"
  • You know your business and your own professional development could benefit from the minds of a small group of like-minded women who can bring different qualities and perspectives
  • You want a clearer path forward in your business
  • You want the mindset tools to help build your confidence and step into your true power

This Experience Is NOT For You If:

  • You don't like working in a group environment
  • You're not open to listening to the ideas and opinions of others
  • Your only focus and goal from the mastermind is money related
  • You run a product-only business or are new to business
  • The monthly commitment of $600 AUD +GST will cause serious financial hardship (about $450 USD)
  • You just need some strategy to get you going or specific training on social media or online marketing. Please see my Work With Me page
  • Your not open to learning about mindset techniques or don't believe mindset will help you in business
  • You don't have the time to meet fortnightly and/or the time to invest in moving your business forward.
online marketing mastermind

Frequently Asked Questions

When will the mastermind start? Expand

The Online Marketing Mastermind starts February 2024. When you join, you will receive a 1:1 strategy call with me to set your goals prior to our start date. The specific start date and time of calls are determined once all participants are signed up and timezones are calculated.

How much time is this going to take? Expand

Great question! We will meet twice a month for 2 hours. This allows each member to have an opportunity to get their business in the spotlight and gain feedback.

You will also have access to my entire training library, which you can take or leave as you need.

Twice throughout the experience, you will also gain a 1.5-hour one-to-one session with me to look at strategy.

There will also be optional Mastery Calls and Get It Done Days. These will vary in time but are all tailored to allow you to be working ON your business, rather than IN it all the time.

How does this work logistically if we're not in the same city? Expand

The beauty of technology means we don't need to even be in the same state or country for this to work.

I use free online tool Zoom, which is a simple video conferencing software that has the ability to show my face (and yours!), screenshare and record.

You will also have the Facebook group for any questions needed to be answered between calls.

When can I expect to see results? Expand

The simple answer is that it's difficult for any coach to guarantee results for any business owner and it would be misleading of me to suggest I could.

It's also dependent on what areas of your life and business you're most focusing on to "achieve results".

However, I will do everything in my power to work towards you reaching your goals. I'm happy to report that all Client Pathway customers have been happy with what I've done for them so far!

How long it takes to reach any goal will depend on your business, your systems, how good at taking action you are and, most importantly, the type of goals you set. My aim is to make the goals you set realistic based on your current situation, but still allowing you and your business to stretch to the next level.

On the flip side, there is no pressure to achieve a certain level of success by a certain deadline. The mastermind experience means you get to work on YOUR unique goals at YOUR pace. We are merely there to ensure you're staying accountable to your goals and providing support and guidance when you need it.

What if I can't afford this right now. Can you help? Expand

You have the option to pay for the 6-month mastermind experience in full or monthly payments of $600 (+GST for Australians). This equates to about $415 USD.

However, if you still feel the monthly payments would put too much financial strain on you, then I advise you to wait until money is no longer the issue.

You may instead prefer to look at my Half Day Social Sales Funnel workshop, the Soulful Client Pathway Kit or the Client Pathway Library.

What is a mastermind? Expand

A mastermind group is the culmination of brainstorming, education, accountability and support in a group setting. It's where you can set your goals and then plan to achieve it.

This mastermind will particularly focus on your online marketing and social media, with storytelling, strategy and systems key. This is about attracting your most aligned clients on social media, nurturing them through email marketing and content, and converting them into clients to grow your income.

Unlike many masterminds, which can tend to turn into "talk fests", this mastermind will include implementation elements to ensure you're taking action on the goals you set yourself and mindset work to prevent you from holding yourself back.

Learn more about masterminds.

When You Get Started Today, You Get Instant Access To This...

Are You Ready To Move Into An Authentic, Conscious and Soulful Business?

YES! Apply Now
Leeza Baric Testimonial
I got so much value working with Kellie 1:1 last year, that when I heard about the Mastermind I was excited to work with her again. I love the synergy of a small group of great minds working together. Expand

I decided to invest to improve my list building and social media and work out systems and sales info for my ecourse and mentoring.

I'm blown away by the growth of my community. My list has doubled, my Facebook group tripled and there's more inquiries about my offerings than ever. I've improved my tech skills, plus the Marketing Plan, goal setting and calls helped keep me on track and accountable.

I love the connection, sharing of information and support within the group, not only on business but also when life gets in the way. Kellie goes beyond what others do to help and that always makes me feel like she cares about me and my business and I'm not alone.

I wish I started working with Kellie earlier. I put if off for a year, but when I work with her I get results. She has a gentle, supportive nature and is marketing, tech and business savvy.

I recommend the Mastermind to women in business because great minds supporting each other, with a wonderful leader, creates magic.

Leeza Baric
Memoir Author + Mentor

Jody Bund
Having worked with Kellie 1:1 before, I felt I could get some immediate wins given Kellie knew a lot about me as a business owner and about my business. I gained more clarity in marketing strategy (ie. the bigger picture), mastered copy, launched an online masterclass series and exceeded my goal of live participants (52% and 48%). Expand

I loved the balance between sessions, strategy and implementation. Sharing wins and having them recognised by others - the virtual pat on the back for all the hard work - was extremely encouraging, keeping me motivated to move forward.

I loved the live and timely support to troubleshoot challenges.

The Mastermind is a great opportunity to connect with others, gain practical learning and access helpful resources for implementation.

Kellie was wonderful at keeping me focussed, a gentle prod where required but so much support and encouragement along the way.

Jody Bund
Healthcare Business Coach

Let's Recap Everything You're Getting:

12 intimate mastermind calls
online marketing coaching
exclusive business mastery classes
get it done days
online marketing training library
access private software tools

Join us in the February 2024 Mastermind

Apply NOW!

YES! Apply Now
Maiya Kenny
Having worked with Kellie before, I love her gentle style. I knew there were still things I needed help with and this seemed the perfect opportunity. I have gained a better understanding of the "techy" side, which I was really floundering with. Expand

I now have a much better grasp of the sort of marketing I need to do and how to go about it. The support from the other members has been invaluable. Reading their questions and answers in the private Facebook group and being able to ask questions on the calls without feeling stupid has helped me to understand more.

Kellie has the patience of a saint! Kellie's gentle style belies a wealth of knowledge and expertise.

She is patient with her responses, there is never a stupid question, her answers to questions are accompanied by screenshots or videos explaining in detail how to do the task you are attempting. And if you still can't do it (which was me), Kellie will find another way to help.

I am still amazed by Kellie's knowledge.

Maiya Kenny
Healing Steps

Corrine Allison LionHeart
I joined in The Online Marketing Mastermind because I had heard how Kellie encourages your business goals while providing excellent tools to assist with your pathway. Expand

After our discovery call, I knew I could trust Kellie and wanted to work with her.

I now have vastly improved marketing and business acumen, confidence in my abilities and a more sound sense of direction. The support from Kellie and the group has been outstanding.

I encourage you to join to gain greater clarity on your goals, get clear on your client avatar, better promote your business and be supported throughout the process. It's one of the best experiences I have had.

Corrine Allison
Mindset and Business Coach, LionHeart Society

Marlene Kervin Immedia
I needed direction in my business, so was drawn to The Online Marketing Mastermind. I've gained that direction, along with better structures, which has resulted in progressing my business. Expand

I now have a higher level of professionalism for my business based on the advice of Kellie and the group.

I've particularly enjoyed the structure of mastermind and the support from the group members.

If you find yourself always working IN instead of ON your business, the mastermind will shift that. It helps you look at the bigger picture on a consistent basis so you can drive better results.

Marlene Kervin
Advertising Booking Agent, Immedia

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