SO, YOU can finally see the benefits of web public relations and getting your business featured on online sites. Well, I hope so, anyway. But what creative content do you offer them? The same rules of PR apply here – the content needs to be interesting, entertaining or educational. This is not about you and […]
How to successfully do blogger outreach for your business
WHEN it comes to PR for some businesses, traditional media is the be all and end all. It’s a shame really, because the businesses which are embracing new media and reaching out to bloggers that are the right fit for their brand are getting good results from their efforts. For example, I’m happy to share […]