With so many marketing fads, often you can feel like you’re spending all your time learning a new strategy only for it to die off and leave you learning yet another one. So what do we do to overcome having to always learn about different marketing fads? In this post, I want to share with […]
How To Create Evergreen Blog Posts For Long-Lasting Growth
I’ve built my business on writing evergreen blog posts, which has meant long-lasting organic traffic to my website. Blogs I wrote in the 2010s are still driving traffic to my website here in the 2020s. The SEO and strategy around my content means search engines like Google and social platforms like Pinterest keep sending traffic […]
Create A Blog Post Planner Template To Write Purposeful Content
My mind works in stories and so I love putting together a content marketing plan and thinking about the keywords people will use to find it, the stories they need to hear when they arrive on the content and the next steps they need to take in the pathway to become a client. In this […]
How to develop a content marketing strategy for your business
Do you know how to develop a content marketing strategy for your business? Often, I see businesses blogging but don’t have a real purpose behind what they’re doing, let alone a content marketing plan. However, don’t get confused between a strategy and a plan. Some business owners may develop a plan, but it’s still not […]
How to increase traffic to your blog for free in 2019
For some people, how to increase traffic to your blog for free can be overwhelming. Where do you start? I completely resonate right now. Our Saturday was spent looking through houses as we embark on the journey to buy a new home. It’s been a while since we’ve done the house hunt thing and I […]
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