Last week I delivered a social media masterclass for a fellow entrepreneur, which touched on some simple social proof marketing tips. The big question was not how to use and display this proof, but what to do when you don’t have it. Social media is one of the great ways to attract and share your […]
Key elements to a viral Facebook post – that matters to your business
I’ve been thinking about the power of a viral Facebook post a lot lately. How do you even achieve virality on Facebook and how can you do it in a way that matters? As a business coach, author, health expert or graphic designer, will sharing a cute cat photo really help your business? Is it in […]
19 Facebook post ideas for small business 2022 to increase conversions
Since moving from Devonport, Tasmania to Wollongong, New South Wales, one question I receive hasn’t changed – how does an entrepreneur or small business increase their Facebook engagement? So today I want to share some Facebook post ideas for small business 2022. A lot of the businesses I talk to feel like they’re talking to no one. And a one-way conversation […]
Why sending traditional advertising traffic to Facebook is a bad idea
There’s a trend I’ve noticed increasing over the past 18 months which worries me. And it’s not just something I’ve noticed with Tasmanian businesses on social media, but businesses around Australia in the digital space. The trend is paying for radio, television and newspaper advertisements (nothing wrong with that, by the way), but sending that […]
14. of #Blogfor30: How to create Facebook Tabs Part 2
If you’re a little confused about the title of this post, it’s part of a 30 day blog challenge I did a couple of years ago. I’m presently in the process of updating those posts and resharing them during June. You can find them all on my Pinterest board. However, it appears Day 14 has […]
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