Kellie O'Brien Media

Online Marketing Consultant

  • HOME
  • ABOUT
    • ABOUT KELLIE
    • PRESS
    • SPEAKING
  • WORK WITH ME
  • PRODUCTS
  • BLOG
  • RESOURCE
  • TESTIMONIALS
  • CONTACT

6. #PRPrompts: Make use of interest groups on Facebook

May 29, 2012 By Kellie O'Brien 3 Comments

Tweet1
Share
Buffer
Share
Pin1
2 Shares

#PRPromptsThe longer you're on Facebook, the more your newsfeed begins to get cluttered. You may also find that the Facebook algorithm continually shows up the same pages if it's constantly set to sort by ``Top Stories''.
If you have different interests but want to keep across all of them, the best way to achieve this is through Facebook's Interest Groups. This way you're able to stay across everything, without feeling overwhelmed.
This can work particularly well for a PR strategy. You may have an interest group for news outlets (newspapers, magazines, television and radio), digital media (favourite blogs, online news sites), social media consultants (ideal to help with your all-important social media strategy) and industry leaders (people who can help you to see emerging trends and keep you up with the latest industry changes that may turn into media stories).

Facebook interest groups
To create a list:

  1. Go to your Facebook profile (not your business page)
  2. In the left-hand column, scroll down till you reach ``Interests''
  3. Click ``Add Interests''
  4. You can either ``Create'' a list and add in pages you like. ``Search'' for lists by using keywords. Or scroll through ``Suggestions'' for lists and subscribe to other people's lists.

Have you been using Facebook's Interest Groups? How have you found it in helping you keep across your Facebook feed?

This mini post is part of a daily microblogging series, #PRPrompts. For more tips, make sure to subscribe to the blog for your daily dose or get your hands on a copy of the monthly Mum PR eNews.

Tweet1
Share
Buffer
Share
Pin1
2 Shares

Filed Under: Social Media Tagged With: #PRPrompts, Facebook, social media

Trackbacks

  1. 18. of #Blogfor30: Quick tips for making the most of Facebook | Mum PR says:
    September 18, 2012 at 10:13 pm

    […] Use Facebook Interest Groups. If trawling through your newsfeed to find good content to share is laborious, then create Facebook Interest Groups. This means you won’t miss the pages you’re particularly interested in, as they’re not dictated by Facebook’s algorithm. […]

    Reply
  2. How to limit the time you spend on Facebook | Kellie O'Brien Media says:
    June 23, 2014 at 8:20 pm

    […] post that has already appeared here on the site is creating Facebook Interest Groups – also known as subscriber lists. For the technicalities of how to create these groups, it would […]

    Reply
  3. Facebook pages for business – a beginners guide | Kellie O'Brien Media says:
    November 17, 2015 at 9:32 am

    […] Make use of Interest Groups  With Facebook’s algorithm meaning you may well be missing content from others to share on your page, creating Interest Lists can mean you don’t miss a thing. […]

    Reply

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

HOME | ABOUT | SERVICES | TESTIMONIALS | SPEAKING | PRESS | AFFILIATE | CONTACT

Copyright Kellie O'Brien Media 2020 • Website Design by Kellie O'Brien Media • Terms of Service • Privacy Policy

ABN: 58 463 021 368