Do you often feel like your online marketing is missing the mark? Many business owners are focusing on the latest fads in online marketing, often missing the most important and oldest technique to persuade people to take action – storytelling. Storytelling has been a common thread throughout my life. It was while preparing for […]
Effective Sales Funnel Template For A Service Business (Free Download)
One of the prime motivators for creating the sales funnel template I’ll be showing you, was because the service-based business owners and entrepreneurs I work with were getting overwhelmed by the idea of building a sales funnel. There was also a lot of resistance to the sales funnel because of their experience going through push-based […]
Quick start guide to an online marketing quiz sales funnel
The thought of segmenting email lists can cause some people to go into a spin. How do you do that? What if I’m only using Mailchimp? How am I segmenting them? And what is the purpose of segmenting them in the first place? An online marketing quiz is a really simple way to achieve that. […]
Entrepreneurial motivation: 6 critical factors to move into action
I’m sitting here, cup of tea in hand, at the end of the first week back from school holidays. Usually at this time of year it takes a while to get moving. However, using my usual entrepreneurial motivation factors, techniques and tools, I’d already launched myself into planning events with fellow local entrepreneurs, assisting corporate clients with unique projects […]
Digital PR: 15 tips to supercharge your DIY PR toolbox
When people think of PR, it conjures up images of having to phone a journalist and pitch a story down the line. Scary for some of you, I know! But the reality is, PR is so much more than that – especially with all the digital PR opportunities available to entrepreneurs like us. Like traditional […]
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