My business is too boring for publicity.
I have no media contacts, no PR experience and no PR agent.
I know. I’ve heard it before. But please, don’t stress. Despite what you might think, you can still score masses of free publicity for your business.
And, to be honest, it’s not as hard as you might think.
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Discover How Easy It Is To Attract Media Attention For Your Business
Businesses spend thousands of dollars per month to have a PR agency do their publicity for them. Most of those contracts are for a minimum of four months. Yes, that’s a lot of money.
That PR agency can’t guarantee the business will have media mentions by the end of that campaign period either. That’s just the way it is.
The truth is, you know your business better than anyone else. So who better to sell it to the media!
Did you know there are proven steps to scoring masses of media? Here are my top free resources to get you started right now.
When it comes to business – not just public relations – you need to know who you’re targeting. Otherwise you end up targeting everyone and hitting no one. Sound familiar? Read this.
Often, the reason entrepreneurs and small business owners fail to get publicity is because of a lack of planning. If you don’t plan, then it’s unlikely to happen. Is this you? Download our template for free.
Many people often ask what’s the difference between a press release and a media pitch? It’s then followed by which one is best to use when pitching your business to the media. Discover which is best for you.
Some business owners I speak to put off writing a press release. It lies in their “too hard’’ basket and they never quite find the time or confidence to get it done. Learn some tricks that will help you move through writing a successful release.
In this post you learn one of the real advantages of social media in helping you connect with the media. See how it can work for you.
Being interviewed by a journalist can be incredibly daunting. There’s always that fear you’ll say something embarrassing or project the wrong image. This doesn’t have to be you. Read more.