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Facebook pages for business – a beginners guide

November 14, 2012 By Kellie O'Brien 3 Comments

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Facebook pages for business - a beginners guide

Facebook Pages For Business Beginners GuideI’ve lost my voice and my brain is slightly mush after today’s packed Dive Into Digital workshop, but I thought I’d take the chance to pull together some helpful blog posts on setting up and managing your Facebook pages for business for those who need more help.

If you want to dive into Twitter marketing, I’ve done a similar resource for that. You can create your plan for social media. Or, I also have my six-month Social Media Coaching package to provide the strategy, goals and how-to of using social media.

Some of these are like a Facebook page for business tutorial with step by step actions. Others will help inspire ideas for you to create a great page. Here goes (click on the headlines to see each post):

How to set up your Facebook page for business owners:
This is a basic step-by-step guide for creating Facebook pages for business and brand accounts that include everything needed to engage with your fans.

How to create page tabs: 
The tabs underneath your timeline cover are a great way to send people to different digital platforms – your website/blog, Twitter, Pinterest, YouTube and email signup.

5 steps to adding cover images to your Facebook tabs: 
To pretty up those tabs, here’s a quick guide to adding images to them and help further with your branding.

How to schedule posts direct to your page 
This is a guide to scheduling posts. As I’ve stressed, it’s a great way to limit the amount of time you spend on Facebook. However, be conscious of not becoming a robot by scheduling everything and losing that spontaneity, plus make sure you’re there to monitor comments when the post goes live.

Make use of Interest Groups 
With Facebook’s algorithm meaning you may well be missing content from others to share on your page, creating Interest Lists can mean you don’t miss a thing. This is a way to follow other Facebook pages for business ideas, trends and possible collaborations or partnerships.

Why you should care about Facebook’s algorithm 
This post gives you a basic guide on how Facebook’s algorithm works and why it’s important to have a call to action in your Facebook status updates to garner likes, comments and shares.

5 ways to grow your business page following 
So you’re not just talking to yourself and your mothers on your Facebook page, here’s some tips on helping you grow your following.

12 Facebook business page content ideas 
For those stuck with what exactly they can post on their business page, here’s a bit of inspiration.

Want to learn more about Facebook pages for business?

If you’re looking to get more out of your account, take a look at the 19 clickable Facebook Post ideas for small business to increase your engagement.

How are you going with your Facebook page? Feel free to share a link to it in the comments below.

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Filed Under: Social Media Tagged With: Facebook, how to, social media

Trackbacks

  1. Twitter for business – a beginners guide | Mum PR says:
    November 15, 2012 at 7:30 pm

    […] Contact Facebook pages for business – a beginners guide […]

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  2. Why sending traditional advertising traffic to Facebook is a bad idea | Kellie O'Brien Media says:
    August 21, 2014 at 4:32 pm

    […] The trend is paying for radio, television and newspaper advertisements (nothing wrong with that, by the way), but sending that traffic to their Facebook page. […]

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  3. How to make your Facebook time cover and profile photos one image | Kellie O'Brien Media says:
    August 10, 2017 at 11:05 pm

    […] you want to learn how to set up your Facebook page, I suggest you read Facebook Pages For Business – A Beginners' Guide. If you want some one-on-one help on turning all this social media effort into a system that […]

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